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Digital adoption

Digital adoption and social platform mix (1)

January 13, 2021

Firstly, let’s take a look at how digital adoption has accelerated over the past year. The number of social media users worldwide has increased by

3 Reasons Why You Should Translate Your Website Today!

Why Website Translation Accelerates Your APAC & Japan Growth Strategy

November 25, 2020

Why Website Translation Accelerates Your APAC & Japan Growth Strategy Unlocking SEO Gains Through Multilingual Website Translation 1. SEO Gains Probably the most compelling reason is

4 Resources for Chief Marketing Officers

4 Resources for Chief Marketing Officers

April 1, 2020

There are many resources online that can help chief marketing officers do their jobs. It’s tough being a chief marketing officer, which is a reason this convenient list of 4 resources for chief marketing officers was created.

Potential Targeted Traffic and its Importance Before Selling

March 30, 2020

What is targeted traffic?

Let’s say I’m selling some high-quality Sony
headphones. We can compare the different headphones by selling these headphones
in a physical shop. When a customer comes in, he sees we have 10 different
products, and out of these 10 products, product number 5 is the newest released
headphone we want to sell. The rest are other electronic related electronic
products.

“Sell me this pen” and That Challenge’s Relationship with Digital Marketing

March 27, 2020

This is a typical question when testing if a person is good in sales and marketing. Why do they ask this question? They can make it taking into account 2 perspectives or scenarios:

Facebook Survey Results

March 25, 2020

Knowing why people use certain social media platforms helps when creating native marketing content for it.

Differences Between Japan and USA Web Design Trends

March 18, 2020

Web design trends in Japan versus the USA are a bit different.

5 Alternative Social Media Websites

March 13, 2020

In marketing it’s important to know what the next big social media platform might be. It’s possible one of the current leaders could go the way of Myspace or Friendster and one of these could become the new #1 in their space.

Translation vs Localization

March 6, 2020

Congratulations! You’ve hired a web designer, a web developer, and a professional translator who can convert all of the information to each of the local

Running List of ADA and Disability Accessibility Resources for Websites

March 6, 2020

This is a list of resources that I plan to update from time to time for website accessibility and ADA (Americans with Disabilities Act) compliance.

Social Media

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Most Popular Stories

Digital performance dashboards Tokyo office

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Protecting Your Brand with Data Management & Security Consulting In 2026, Japan’s digital ecosystem has transformed significantly. The latest updates to the Amended Act on

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Navigating Japan’s EV Market: BYD’s 2026 Export Strategy and International Marketing Insights As we navigate the fiscal landscape of 2026, the automotive sector in Japan

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