
Why is it Good to Invest in Digital Marketing During COVID?
The COVID-19 pandemic has pushed the world into a new digital era. Adjusting to this new business climate has been a difficult and stressful for

The COVID-19 pandemic has pushed the world into a new digital era. Adjusting to this new business climate has been a difficult and stressful for

Back in 2011, there was a movement, maybe you were around for it or maybe not, it was called Occupy Wall Street… Many many

From last time, We talked about digital adoption and opportunity that came with it. Now, not only are people devoting more time to social platforms,

Firstly, let’s take a look at how digital adoption has accelerated over the past year. The number of social media users worldwide has increased by

Why Website Translation Accelerates Your APAC & Japan Growth Strategy Unlocking SEO Gains Through Multilingual Website Translation 1. SEO Gains Probably the most compelling reason is

There are many resources online that can help chief marketing officers do their jobs. It’s tough being a chief marketing officer, which is a reason this convenient list of 4 resources for chief marketing officers was created.

What is targeted traffic?
Let’s say I’m selling some high-quality Sony
headphones. We can compare the different headphones by selling these headphones
in a physical shop. When a customer comes in, he sees we have 10 different
products, and out of these 10 products, product number 5 is the newest released
headphone we want to sell. The rest are other electronic related electronic
products.

This is a typical question when testing if a person is good in sales and marketing. Why do they ask this question? They can make it taking into account 2 perspectives or scenarios:

Knowing why people use certain social media platforms helps when creating native marketing content for it.
Web design trends in Japan versus the USA are a bit different.
No spam, notifications only about new products, updates.

The Weak Yen Opens the Door—Trust Determines Success Headlines about the weak yen often focus on the challenges facing Japan’s economy. But for international companies

Why Food Brands and Industrial Manufacturers Should Be Looking at Japan Now For many international companies, Japan has long been seen as an attractive—but difficult—market.

The Trust Gap: Why Japanese Customers Don’t Buy the Way Global Brands Expect Why Great Products Aren’t Enough in Japan Many international companies assume that

The Marketing DX Crisis: Moving Beyond Minor Operational Automation “We introduced automated AI tools, but we are only using them to draft corporate newsletters.” “We